Strategic Roadmap 2025: How to make your Company unbeatable online

Strategic Roadmap 2025: How to make your Company Unbeatable Online

January 16, 4 PM

In an increasingly digitalised world, it is crucial to have a clear and consistent online marketing strategy. Our webinar will show you how to integrate SEO, SEA and content marketing in a targeted way to strengthen your brand and tap into new market potential.

Benefit from practical insights and case studies of successful projects that show you how SMEs can grow sustainably with creative approaches and technological innovations.

Here's what to expect in our training session

In our free webinar, you will learn how to successfully design your digital strategy for 2025:

  • Trends in digital marketing 2025: Get an overview of the most important trends and challenges as well as the importance of creative and technological approaches.
  • Optimised budget allocation: Use data models for budget allocation and learn why classic marketing values are becoming more important again.
  • AI-supported campaign management: Use AI and machine learning to optimise and personalise your campaigns in real time.
  • Platforms, issues and campaign types: Understand the impact of privacy regulations on Google Ads and how you should deal with platforms like Google and Meta. Campaign types such as PMAX play an important role here.
  • Data protection and tracking: Master data protection regulations and learn how to skilfully use cookie-less tracking and consent management tools.
  • Benchmarks and performance measurement: Establish KPIs for new channels and learn how to set realistic targets and measure your campaigns.
  • Lead generation and soft lead strategies: Use interactive content such as quizzes and tools to create trust and build long-term customer loyalty.
  • Reactivation strategies: Use personalised email and retargeting campaigns to successfully win back existing customers with value-added offers.
  • Data sovereignty: Learn how to secure your data sovereignty and implement a data-centred marketing approach for long-term success.

Register and benefit from practical insights that you can put into practice straight away!

Who is this seminar for?

  • Managing directors from SMEs who want to strategically expand their online presence.
  • Companies that want to remain competitive with creative marketing approaches and innovative technologies.
  • Managers who are looking for new ways to increase efficiency and scale in digital marketing.

When?

  • Date: January 16, 2025, at 4 PM
  • Duration: 1 hour
  • Fee: Free
  • Number of participants: Maximum 35 people

Register now for our free strategy webinar for 2025!

We should get to know each other!
Register now for our free strategy webinar for 2025!
Gero
Head of SEA
Gero Weber will guide you through our webinar. He works as a consultant and operational lead for digital marketing at projx and is responsible for paid advertising. As an expert for digital communication channels, he has already supported companies of different sizes and from different industries in national and international projects.

Much more than workshops: Get to know our Complete Portfolio

With over 10 years of experience in online marketing, projx supports you as a Munich-based agency in all digital channels. Whether SEO, SEA, social media, display or affiliate marketing - we offer you customized solutions for your challenges. Numerous renowned clients such as ProSieben, DMAX, Flixbus, ERGO, Data4Life, randstad, Christ and many more already rely on our expertise and innovative strength.

Register now and actively shape the digital future of your company!

The next Webinars:

  • Exploiting untapped traffic potential: Why does hardly anyone talk about Google Discover?

    Exploiting untapped traffic potential: Why does hardly anyone talk about Google Discover?

    Termin: 30.10.2024

  • Strategic Roadmap 2025: How to make your Company Unbeatable Online

    Strategic Roadmap 2025: How to make your Company Unbeatable Online

    Termin: 16.01.2025

Our Customers

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    HNOmedic tasked us with the challenge of using regional tactics to provide increased visibility and a boost in online appointment bookings.

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    We have been working together for many years to manage the paid search campaigns for the DACH region with the aim of generating B2B leads. These could be increased continuously since the beginning of the …

  • Data4Life

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    Within 6 months, we supported the concept and build of the brand new platform. The goal was to cover all keywords that quickly gained relevance in the course of the Covid pandemic.

  • Parkster

    Parkster

    Parkster, already a big player in Sweden for a long time, wanted to use the market launch in Germany to move away from the previous platform Wordpress. In the course of the new marketing goals, a new …

  • Occhio

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    Within 8 months, Occhio's sales and in-store visits increased significantly.

  • DrSmile

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    In the course of just 9 months, we managed to implement a complete and in-depth SEO strategy, which not only achieved the desired results but even exceeded them.

  • Chronext

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    In the course of three years, our SEO content strategy managed to completely change and turn the luxury clock market on its head to the benefit of Chronext.

  • Montblanc

    Montblanc

    Advanced SEO Audit and SEO Strategy Finetunning

  • Ergo

    Ergo

    Developing long-lasting organic visibility and generating traffic is therefore the gold standard in the literal sense of the word, which was also our instruction.

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